THE STIGMA IS FADINGAitcheson senses that the stigma once attached to meeting people through technology is fading.
"I think earlier on there was an idea of it as a hook-up-type site, but I think everybody sees it as not just a grubby site specifically for sexual liaisons.
Aged in their late 30s, 40s, 50s and older, those in this group have often survived the breakdown of marriages and long term relationships, they usually have children and/or demanding careers, have the complications that come with middle age – children, houses, demanding careers – and little desire to be hooking up in bars at midnight.
Instead, these people are taking to Tinder, or creating their own websites, looking for love and long-term relationships.
Joanna prefers the app to websites, for the immediacy it provides, its modern, easy-to-use interface, the absence of long, involved descriptions.
"I also like the fact you're not seeing everybody that's seeing you.
It's no longer a talking point if you meet The One in cyberspace.Now, it's a little bit edgy but still credible in terms of meeting someone on it,." he says."I think it's harmless, and it's safe, and for people in my age bracket, over 50, I think it's worthwhile." Joanna (not her real name) returned to New Zealand from a stint in London 10 years ago to find not a dating pool, but a dating puddle.They're all looking for someone kind, down-to-earth, intelligent, with a good sense of humour.They all post photos with pets, on boats, with a drink, disguising their flaws and looking as hot as possible."i have met a lovely lady and, we are living together only after 17 days ..thxs" - cheeky1always, Auckland. I met very nice people on here, the site is very discreet and fun." - Anonymous, Auckland.Everyone likes the outdoors, laughing, travelling, a glass of wine with their friends.That's the good thing about Tinder in some ways; it's so immediate." she says.Joanna would recommend the app, but cautions: "I would say keep your expectations kind of low."What's missing, she believes, is the chemistry that takes place when you meet someone sans screens.With Tinder, you can glean a bit from their information and you meet them somewhere like a busy bar, so it's not too awkward or spooky." His most recent date was with a woman he'd connected with prior to his nine-month relationship.They broke the ice by talking about their memorable Tinder dates.